Receive FREE Weekly Newsletters To 10x Your Mind, Body, Spirit, and Business. If you wish to unsubscribe at any point, feel free to do so. (Don't worry, I won't hold a grudge if you do).
Why your comments get ignored (and how to fix it)
|
Yooo Reader, Today I need to address something very important for your personal brand and for my own sanity. Leaving comments on Twitter. I'm sure you know by now that comments are a game-changer for growth on Twitter (and any other social media platform).
So it's important that you know how to comment effectively. But the problem is, 99% of comments are either:
They add absolutely zero value whatsoever. And it's time to fix that (comments that look ChatGPT drive me mad). Just to show my competence on this subject (and mildly inflate my ego), here are some of my "testimonials": And these compliments that mildly inflate my ego aren't the only results. My comments have allowed me to:
Best part is, the way I write comments is much more fun and a helluva lot easier. While some people grind and battle their brain to force out 30 comments a day, you'll be effortlessly pumping out 60 comments a day in the same amount of time without breaking a sweat (and get much better results). Anyway, let's go over some things to keep in mind when leaving comments: Add value - Do NOT rephrase the original tweet. You need to add to what the creator is saying. Think of it as the "yes and…" technique used in improv. There are 2 main types of value when it comes to commenting (at least 2 main types that I personally like to use): 1) Education 2) Entertainment When someone says something to you, reply with "yes, and…" – then build on top of what they're saying. Here's an example of adding value: You see, I didn't repeat what Dan said. I gave another perspective. Another method of achieving the same goal he wants others to achieve (unfucking their life in this case). And the reply did pretty well. One of the most-liked replies under that post (yep, my ego just keeps going up as I write this). Adding value can be as simple as giving a new perspective like what I did above. And if it's a list of the "top 10" whatever (or any kind of list), then add more that isn't already on the list. I'll give you an example: Another one under Mr. Koe's post. And yet again you can see it did pretty well (with the likes and favourites being a 1:1 ratio – meaning people found great value in it). You'll also notice people retweeting it, meaning you get put in front of even more people (and it means what you're saying is very valuable if people are willing to share it with their own audience). And like I said, "Value" comes in many different forms (we'll be sticking to 2 for the sake of this newsletter and its length). It doesn't need to be all about education. A great way to build a connection, especially with the creator of the tweet, is by using entertainment like humour, drama, irony, etc. (I might make a list of different ways to entertain in the future). Anyway, here's an example: It didn't do amazing in terms of engagement, but it clearly had a positive emotional impact on Dakota. That leads to connections and better relationships. Plus, others might find it funny and follow you solely because of that. "But Kyle, I'm not a funny guy!" You don't need to be. Hell, I never thought I was funny when I was commenting. But what you do need to be is careless. Not careless as in "drink 'n drive" careless, but careless as in "I'm gonna say what's on my mind and I don't give a fuck what you think of it" careless. Big difference. Okay before I wrap this up, I want to tell you one of the best pieces of advice I got that took my commenting game from zero to hero. And it was told to me by my fellow pineapple pizza lover, Dakota Robertson. When I first met Dakota, we were at a business event in Marbella, Spain (this was the same event I co-created by doing the entire funnel and email marketing for). I said to him "Yo! Dakota, fuckin love your content man" like a proper fanboy. "Hahaha thanks, yeah it's very autistic!" was his response. And after some talk about Twitter, ghostwriting, and why Kindle is far superior than physical books – he credited his "autistic" and "weird" side to his some of his success. Now, it's not because he was autistically charming (though that probably played a role), it was more because people could relate to him. He isn't super formal. He isn't corporate. He isn't the typical LinkedIn business persona that asks everyone if they "wAnT tO coNnEct?" No one relates with anyone that's super formal and talks like a corporate professional. So the advice he gave me was… "Be weird." Now, let me be clear: This does NOT mean be Jeffery Dahmer weird. This is about being fun and quirky weird. When I first heard him say "Be weird," I immediately translated it to: "Be yourself and say whatever you want and don't worry about any judgement. If they don't like what you say, they're not your audience so they don't matter. But if they like you, then you'll attract and nurture them and won't have to worry about losing them since it's your real personality they like, not a fake one." And that is exactly what commenting is all about: being yourself. Be super authentic. No filters, no edits, no polishing. Just comment the first thing then that comes to mind before you start overthinking. And then mix it with value (education or entertainment). Oh, and one more thing: If you don't know what to say, don't comment anything. You want all your comments to be natural. Not forced. If you need to force it, skip it and move to the next tweet to comment on. This not only makes all your comments good, but it also gives you peace of mind knowing you don't need to force comments. Anyways, that's all for today. Thank you for reading! – Kyle P.S. – If you're struggling to get clients through Twitter DMs, my next email will be all about how to send proper DMs that will make you stand out like a sore thumb in everyone's inbox. Stay tuned. |
The Mind and Motion Letter
Receive FREE Weekly Newsletters To 10x Your Mind, Body, Spirit, and Business. If you wish to unsubscribe at any point, feel free to do so. (Don't worry, I won't hold a grudge if you do).
Being "the best kept secret" sounds impressive. Except it's not. It's killing your business. You can be good. You can be talented. But none of it matters if no one knows about you. What people can't see, they can't buy. People think posting online is just about getting followers so you can brag about it to your friends and how "famous" you are. But posting online isn't just about getting followers. It's about getting: Higher-paying clients Partnership opportunities Recognition in your...
Yoo Reader, We have an important topic today – DMs. More specifically, how to DM in a way where you don't blend in with all the other boring, lifeless, and easily resistible bots (so that you can actually land clients through DMs). And for the purpose of this newsletter, we'll be talking about Twitter DMs (though this applies to just about every other form of outreach – cold email, Instagram DMs, etc) But before I show you how to write irresistible DMs, I want to show you what you're up...
Yo yo Reader, Wanna know the top-secret way to make money? This is the same method the illumanti uses to sell their ideas to Hollywood… Okay, maybe not. Or maybe it is…? Okay enough waffle. If you've been learning about copywriting for at least 10 minutes, you've probably heard "Sell the benefits, not the features!" And if you haven't heard of it before, well now you have. It's a good thing to do when you write copy. But even when you do that, your copy might not convert readers into buyers....